A Fresh On-line Presence for Simple Money
Simply Money Ltd arranges in excess of £25,000,000 worth of mortgages and re-mortgages annually. They are an independent financial advisors based in Ipswich, Suffolk and can advise on the most suitable mortgage products to suit their customer’s needs.
Update – In October 2019 we gave this site a refresh – see what we did by clicking here.
When Simply Money came to us we assessed their current online presence and what they wanted to achieve before making any recommendations. It was clear that although the first step was to create a new website a wrapper of our online marketing and SEO services would be required to get the best return from their investment.
We gave Simply Money access to the development platform at an early stage to ensure they saw our designs from a very early point.
The build process consisted of us creating cornerstone pages which would act as launch points to deeper content and provide search engines with targeted content based on what potential clients would be searching for.
The content for the site was created by the customer to ensure it met with compliance, we ensured the content was formatted correctly and worked well on the pages.
When looking for suitable images for this type of site you can either go for the clichéd handshake style image or stick with a local landmark image. For this site we wanted to be a bit different and when Chris talked about a conversation with his daughter about making people’s dreams come true our creative minds got going!
We are pleased to say we completed the project on time and on budget.
When creating a new online presence in a crowded market it is important to make the site stand out from the competition. We have seen a marked increase month to month on site visitors and enquiries coming from the site. We will be working with Simply Money over the next few months to add online marketing and SEO services to his site.