WooCommerce and your e-commerce website

If your business sells or wants to sell products or services online it is important that your e-commerce website performs to the maximum and this is why we recommend WooCommerce.

It will pay to use an experienced web developer to create your e-commerce site and more cost effective if they can offer a number of services in-house.

The essential elements of an e-commerce site

Above all, it should be user-friendly for both the customer and the website’s owner.

Online shoppers can be impatient; they want to easily find what they want with as little searching as possible. Increasingly they are using mobile phones and tablets for online shopping, so that pages need to be designed to be clear on screens in a variety of sizes.

Once they have made a decision, they need to be able to move through the order and payment process in the minimum number of steps possible.  Also, if you are using a payment system make sure it’s one customers can be confident in using and that it’s secure.

All these considerations mean that a website’s developer needs to understand and apply Search Engine Optimisation (SEO) and eye catching graphic design to make the site as easy as possible to use.  All too often sites make it too hard for buyers to buy anything.

Adding new products and changing things needs to be easy and for a website owner this is very important.  Not as important as visitors granted, but it’s still  a priority.  This usually means a website will need to incorporate a content management system (CMS) that is simple to use.  In our experience WordPress is the best out there.

As highly experienced developers of brochure and e-commerce websites as well as mobile apps, PC Futures specialises in creating WordPress sites and in particular ones utalising WooCommerce.

WooCommerce now powers over 30% of ALL ONLINE STORES and it offers a wide range of features for a developer like us but also for customers and website owners to really get the maximum they can from it.  WordPress (if you know what you are doing has a mountain of security in it and it is a very stable platform.  If it wasn’t they wouldn’t have the market share they have.

Also, we are not just a business which sets up websites we can do custom development for larger projects if needed.  This is all done in-house.  We do the support, maintenance, design, graphics and coding all from our offices.  It isn’t outsourced so you can speak to the person who actually did the work if you want some quick answers.  It isn’t outsourced at all.

We have in-house expertise in a range of development but also marketing expertise.  We work with our customers to devise and manage the best SEO strategy for their business and we can even take you into the lucrative world of professional eBay and Amazon selling.  We already have some fantastic long term customer experiences who have seen the power a combined platform can provide.

To find out what we can do for you call us today on 01473 527423 or contact us through our website.